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= User Research: Personas =
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Persona is a tool that represents the needs, thoughts, and goals of the target user. We created personas because they will help us to drive [https://en.wikipedia.org/w/index.php?title=Human-centered_design&oldid=931060202 Human Centered Design] processes.
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As part of our global south travels during 2018 and 2019, we got the lucky chance to meet a lot of different Tor users: from activists to journalists, all of them with different motivations, but demanding a usable private and secure tool to access the internet.
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With the Community Team, we have been working collecting and mapping real user stories and finding patterns across them. It is how our Personas emerged from our in field research.
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We will share the motivation behind this work, the process, and the results. Also, we want to collect feedback for the next iteration.
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**Useful links**
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- https://trac.torproject.org/projects/tor/wiki/org/meetings/2018MexicoCity/Notes/UserStories
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- https://opendesignkit.org/methods/personas/
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- https://methods.18f.gov/decide/personas/
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- https://www.interaction-design.org/literature/book/the-encyclopedia-of-human-computer-interaction-2nd-ed/personas
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- https://www.nngroup.com/topic/personas/
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- https://mozilla.github.io/open-leadership-training-series/articles/building-communities-of-contributors/bring-on-contributors-using-personas-and-pathways/
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**Facilitator(s):** dunqan + antonela
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**Audience:** UX team, Community team, developers, and people interested in users.
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**Duration:** 1 hour
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**Relevant ticket:** https://trac.torproject.org/projects/tor/ticket/30430
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== Prep ==
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You do not need any prep to make this session.
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== Desired outcomes ==
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Share our progress on user research and collect feedback for the next iteration.
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== Notes ==
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