| Grants |
Technology-Focused Foundation, application due 1/1/18 |
Technology-Focused Foundation application for ESR migration due 2/1/2019 |
Follow up w/ small Foundations that have already given |
Human Rights-Focused Foundation application for Communications plan (rolling) |
Send two introductory letters to small foundations |
Internet Freedom-Focused Foundation publishes new deadlines; add to roadmap |
Send two introductory letters to small foundations |
Send two introductory letters to small foundations |
Privacy-Focused Foundation application for Library Freedom Project due 9/30/19 (TBD) |
Open Source-Focused Foundation application for TBD (rolling) |
Sponsor 9 report due 11/30/2019 |
Check on Consumer Privacy-Focused Foundation application dates |
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Sponsor 22 report due 1/31/19 |
Technology-Focused Foundation application for exit scanner due 2/1/2019 |
Send two introductory letters to small foundations |
Sponsor 25 and Sponsor 26 interim reports due for both TPI and OONI general operating support grants due 4/1/19 |
Human Rights and Internet Freedom-Focused Foundation outreach for Communications plan (rolling) |
Send two introductory letters to small foundations |
Internet Freedom-Focused Foundation - check on available opportunities |
Submit internship program application |
Send two introductory letters to small foundations |
Send two introductory letters to small foundations |
Send two introductory letters to small foundations |
Technology-Focused Foundation Open Call |
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Technology-Focused Foundation application edits due |
Democracy-Focused Foundation application for Library Freedom Project due |
Technology-Focused Foundation application for OONI TV Proposal with ACI due 3/1/19 |
Human Rights-Focused Foundation application for general operating (rolling) |
Sponsor 49 application due |
Journalism-Focused Foundation application for journalism project (rolling) |
Reach out to women’s health care focused foundations |
Plan foundation prospect lunch in NYC |
Internet-Freedom Focused Foundation application due 9/20/19 |
Internet Freedom-Focused Foundation reports due for both TPI and OONI general operating support grants due 10/30/19 |
Check in w/ Metrics team about potential Technology-Focused Foundation application |
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Isa will give presentation on Tor - January 30th |
Send two introductory letters to small foundations |
Internet Freedom-Focused Foundation application for OONI due 3/11/2019 |
Independent Media-Focused Foundation LOI for general operating (rolling) |
Sida: Stockholm Internet Forum 2019 - 15th-17th |
Technology-Focused Foundation application for large projects published |
Send second Sponsor Newsletter after Stockholm dev meeting |
Technology-Focused Foundation Open Call |
Technology-Focused Foundation application for dirty jobs published |
Internet Freedom-Focused Foundation application due |
Journalism-Focused Foundation multi-team project application due 11/15/2019 |
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Technology-Focused Application due 2/1/2019 |
Internet Freedom-Focused Foundation application for Community team due 3/11/2019 |
Sponsor 44 - ESR migration - due 4/15 |
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Technology-Focused Foundation application for ESR migration due 6/1/19 |
Funder meeting in NYC |
Sponsor 39 full application due 8/6/2019 |
(x2) Family Foundation application (rolling) |
Democracy & Rights-Focused Foundation application due 10/3/2019 |
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Sponsor 8 final report due |
Human Rights and Democracy-Focused Foundation application for general operating (rolling) |
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Internet Freedom-Focused Foundation application for general operating due 6/15/19 |
Internet-Focused Foundation application for IPv6 and network team applications open |
Internet-Focused Foundation application for IPv6 and network team applications due |
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Prospective Foundation meeting in London |
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Digital Safety-Focused Foundation application for community training due 3/15 |
Human Rights-Focused Foundation meeting 4/24/19 |
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Internet Freedom-Focused Foundation application for OONI due 6/15/19 |
(x2) Family Foundation application (rolling) |
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Family Foundation application (rolling) |
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Create group of funders in Civi so that we can send regular updates |
Send first Sponsors Newsletter |
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In-person meeting with Internet-Freedom Focused Foundation - June 6 |
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Technology-Focused Foundation Open Call due 10/1 |
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Human Rights-Focused Foundation presentation - June 18 |
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January |
February |
March |
April |
May |
June |
July |
August |
September |
October |
November |
December |
| Major Donors |
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Send gratitude report to current major donors |
Plan launch Major Donor Program ($1,000 and up) and create donate page |
Send 1st email invitation to join major donor program to all donors who have given $500 or more from 2014 - March 2019 |
Major donor brainstorm in Stockholm |
Send 3rd email invitation to join major donor program to all donors who have given $500 or more from 2014 - March 2019 |
Approach some current major donors about matching gifts for YE campaign |
Pause all major donor invitations for YE campaign |
Tor holiday card |
Pause all major donor invitations for YE campaign |
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Announce program to current major donors |
Create stewardship plans for top major donors |
Send gratitude report to current major donors |
Send 2nd email invitation to join major donor program to all donors who have given $500 or more in April |
Send 3rd email invitation to join major donor program to all donors who have given $500 or more in April |
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Pause all major donor invitations for YE campaign |
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Compile major donor wish list and brainstorm connectors |
Send 2nd email invitation to join major donor program to all donors who have given $500 or more from 2014 - March 2019 |
Send 1st email invitation to join major donor program to all donors who have given $500 or more in May |
Send 2nd email invitation to join major donor program to all donors who have given $500 or more in May |
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Major donor meeting in San Francisco |
Send 1st email invitation to join major donor program to all donors who have given $500 or more in April |
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Send 1st email invitation to join major donor program to all donors who have given $500 or more in June |
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January |
February |
March |
April |
May |
June |
July |
August |
September |
October |
November |
December |
| YE Fundraising Campaign |
Thank donors for contributions and report on YE Campaign via email and social media |
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Brainstorm theme for YE Fundraising campaign |
Consider localization links in appeal emails |
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Brainstorm YE social media 'challenges' |
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Launch YE Fundraising Campaign |
YE Fundraising Campaign |
YE Fundraising Campaign |
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Create graphics and t-shirt mocks |
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Conduct a vote on YE t-shirt design |
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January |
February |
March |
April |
May |
June |
July |
August |
September |
October |
November |
December |
| Corporations |
Report to Mozilla on YE Fundraising match |
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Make list of for-profits who use Tor |
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Send letter to for-profits letting them know how they can support Tor |
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| Monthly Donors |
Send tax receipts to 2018 monthly donors |
Prep work for Monthly Donor page |
Create branded donate page |
Email to current monthly givers announcing program |
1st invitation to those who gave in March |
1st invitation to those who gave in April |
1st invitation to those who gave in May |
1st invitaton to those who gave in June |
1st invitation to those who gave in July |
Pause all monthly giving invitations for YE campaign |
Tor holiday card |
Pause all monthly giving invitations for YE campaign |
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Send 1st invitation to donors who last gave October - February (under $500) to join |
2nd invitation to those who gave October - February |
2nd invitation to those who gave in March |
2nd invitation to those who gave in April |
2nd invitation to those who gave in May |
2nd invitation to those who gave in June |
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Pause all monthly giving invitations for YE campaign |
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Promote program on social media |
3rd invitation to those who gave October - February |
3rd invitation to those who gave in March |
3rd invitation to those who gave in April |
3rd invitation to those who gave in May |
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January |
February |
March |
April |
May |
June |
July |
August |
September |
October |
November |
December |
| Planned Giving |
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Create and promote planned giving page |
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Contact current monthly donors to see if they want the sticker/patch |
Invite past monthly donors to rejoin |
Send patches or stickers to all current monthly donors who opt-in |
Bring patches to DefCon to promote monthly giving |
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| Events |
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Fosdem |
LibrePlanet |
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Ethereal Summit NYC 5/14 |
RightsCon |
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Defcon |
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MozFest |
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Bitcoin2019 Conference |
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January |
February |
March |
April |
May |
June |
July |
August |
September |
October |
November |
December |
| Social Media and Email |
Promote newsletter on social media |
Create welcome email to people who sign up for the list |
Outreachy email appeal and social media promotion |
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Discounted sticker pack for $17 to non-donors on email list |
Discounted sticker pack for $17 to non-donors who joined email list since 5/15 |
Discounted sticker pack for $17 to non-donors who joined email list since 6/15 |
Bug Smash appeal |
Discounted sticker pack for $17 to non-donors who joined email list since 7/15 |
YE campaign |
YE campaign |
YE campaign |
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Vintage swag promotion |
Vintage swag promotion |
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Follow-up email to those who signed up at Defcon |
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Human Rights Day - December 10 |
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Giving Tuesday - December 3 |
| Cryptocurrency |
Solicit advice from cryptocurrency experts |
Plan for cryptocurrency donation page |
Launch donation page |
Continue to thank enthusiasts of different coins for their support on social media |
Ethereum Conference fundraiser |
BTCPayServer fundraiser |
Brainstorm how to incorporate cryptocurrency into YE campaign |
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Set up cryptocurrency wallets |
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Promote page on social media |
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Email past cryptocurrency donors about new page |
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