... | ... | @@ -124,9 +124,11 @@ We have seen that this statement has resonated on social media over the last yea |
|
|
<td>N/A</td>
|
|
|
</tr>
|
|
|
<tr>
|
|
|
<td>Bulk email.</td>
|
|
|
<td>Appeal email.</td>
|
|
|
<td>Total amount raised from donors who gave within three days of receiving a bulk email appeal.</td>
|
|
|
<td>TBD</td>
|
|
|
<td>
|
|
|
|
|
|
</td>
|
|
|
<td>TBD</td>
|
|
|
<td>$81,269</td>
|
|
|
<td>N/A</td>
|
... | ... | @@ -151,8 +153,12 @@ We have seen that this statement has resonated on social media over the last yea |
|
|
|
|
|
For more about 2020 numbers and how to reproduce these results, [see 2020 campaign Actual analysis](https://gitlab.torproject.org/tpo/operations/team/-/wikis/FundraisingTeam/Campaigns/2020#ye-income)
|
|
|
|
|
|
**Bulk email audience:** Subscribers of \*Support Opportunities, HAVE NOT made a donation in the last 60 days.\
|
|
|
### Audiences & Segements
|
|
|
|
|
|
**Bulk email audience:** Subscribers of Support Opportunities, HAVE NOT made a donation in the last 60 days.
|
|
|
|
|
|
**Direct email audience:** NOT subscribers of \*Support Opportunities, HAVE made a donation between January 2019 - present, HAVE NOT made a donation in the last 60 days, Last donation greater than $25.\
|
|
|
\
|
|
|
**Postal mail audience:** HAVE made a donation on or after 1/1/2018, DO NOT have email in contact record, HAVE postal address in contact record.
|
|
|
|
|
|
## Number of donations per day
|
... | ... | |