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Update categories, service titles and descriptions

Adds a third category for websites; updates category and service names as per internal conventions; and adds descriptions for each service.

See merge request !3

Closes: #3

That's what that date field is for! :) when the incident closes, you
can use the `resolvedWhen` field and cState does all sorts of nice
stuff with this (like count how long the service was down).

Should be a noop, as per https://github.com/cstate/cstate/issues/167

This is mostly to trigger a job to trigger a Nagios warning about the
union filesystems, to then silence them (phew!).

Seems like some emails are actually going through.

Those are import services based on the usage survey, more can be added
as needed.

Updated to v4.4